Long Lashes LASH PRO HEART OF EUROPE CUP 2025

Now is the time to show what you’re made of and become an award-winning lash artist — or add another trophy to your growing collection! Apply for the Long Lashes LASH PRO HEART OF EUROPE CUP 2025, the international online eyelash competition, and put your skills to the test!

We welcome participants from 6 countries: Hungary, Slovakia, Slovenia, Romania, Croatia, and the Czech Republic. Receive feedback from top industry professionals, boost your skills like never before, and win valuable prizes along the way. You’ll regret missing this opportunity!

Competition Categories:

2D – Junior / Master Level
3-4D Light Volume - Junior / Master Level
Promade 3-5D Volume- Junior / Master Level
Lash Lift

Level Criteria:

Junior Level: Choose this level if you’ve been working in the industry for less than 2 years or have not yet received awards at previous competitions.
Master Level: Choose this level if you have over 2 years of experience or you have been awarded in previous competitions and/or work as a trainer.
Note: Lash lift category is not divided by levels.

PRIZES:

	1st PLACE
2nd PLACE	Trophy, certificate, Long Lashes voucher worth 250 EUR + a ticket to the 2026 Hungarian Lash Conference
Trophy, certificate, Long Lashes voucher worth 150 EUR		3rd PLACE
Trophy, certificate, Long Lashes voucher worth 150 EUR		Trophy, certificate, Long Lashes voucher worth 75 EUR

JUDGES:



Anita Kollár	Adrienn Fejes
Long Lashes trainer, award-winning lash stylist and beautician	Multiple award-winning international lash trainer and judge, owner of Perfecteye



Ágota Pásztor	Ildikó Lami
Multiple award-winning lash and brow stylist, owner of Agota Pasztor Academy	Lash and brow stylist, trainer, judge, owner of La-sh-mi Ltd.

SPECIAL PRIZES:

1x 2D Special Prize from Ildiko Lami – Trophy, certificate
1x Lash Lift Special Prize from Agota Pasztor – Trophy, Certificate
1x 2-4D Volume Special Prize from Adrienn Fejes – Trophy, certificate
1x 3-5D Promade Special Prize from Anita Kollar – Trophy, certificate

Only high-quality, sharp, unfiltered, and unretouched photos are accepted!

You can use any eyelash brand.

Entry Fees:

1 category:	2 category:	3 category:	4 category:
33 EUR	60 EUR	87 EUR	115 EUR

Participants may enter any number of categories.

Submission Deadline:

From 01.09.2025 to 31.10.2025 (midnight)

Entry criteria, scoring criteria:

2D Category ⟱

2D Category – Submission Requirements:

Submit 8 high-quality, sharp, unfiltered, and unretouched photos:

Before full-face, eyes open – model seated, frontal shot from shoulder to top of head.
Before eyes closed – from behind the model’s head, full view of natural lashes, max 25cm distance, model lying down.
After full-face, eyes open – model seated, frontal shot from shoulder to top of head.
After full-face, eyes open – model seated, frontal shot from shoulder to top of head, but holding a paper that says: Long Lashes LASH PRO CUP 2025 (This is for verification and will not be judged).
After eyes closed – from behind the model’s head, full view of natural lashes, max 25cm distance, model lying down.
Close-up of one eye, model looking upwards, sharp and detailed.
Close-up of one isolated lash extension.
One creative photo from any angle or distance – impress the judges!

Disqualifications – 2D:

Makeup on eyelids, under lashes, or eye corners (light foundation/concealer allowed and recommended)
Colored lashes other than black or brown
Decorative elements on/around eyes
Models with eye tattoo makeup
Retouched or filtered photos
Submitting work made for another competition

Judging Criteria – 2D:

Overall look
Before & after result
Used curl, thickness, and length usage
Lash map suitability
Glue usage
Attachment distance & technique
Inner/outer corner execution
Technical skill
Symmetry
Fullness

2D Volume category - application form

Lash Lift ⟱

Lash Lift – Submission Requirements:

Submit 9 sharp, unedited photos:

Before: full-face, eyes open, model seated
Before: close-up, side view of each eye (2 photos)
During: close-up, side view showing step 1 or 2 solution on silicone pad
After: full-face, eyes open, model seated
After: full-face, eyes open, model holding paper: Long Lashes LASH PRO CUP 2025 (not judged, for verification)
After: close-up, side view of each eye (2 photos)
Creative photo – any angle/distance

Tinting is mandatory during the lash lift!

Disqualifications – Lash Lift:

Makeup on eyelids, under lashes, or corners (light foundation/concealer allowed and recommended)
Tint colors other than black, brown, or blue
Decorative elements near lashes or eyes
Models with eye tattoo makeup
Retouched photos
Submitting work for another competition

Judging Criteria – Lash Lift:

Overall look
Before & after result
Silicone pad choice for eye shape
Application technique
Inner/outer corner execution
Technical skill
Symmetry
Fullness (number of lifted lashes)

Lash Lift category– application form

3-4D Light Volume ⟱

3-4D Light Volume – Submission Requirements:

Submit 8 high-quality, sharp, unfiltered, and unretouched photos:

Before full-face, eyes open – model seated, frontal shot from shoulder to top of head.
Before eyes closed – from behind the model’s head, full view of natural lashes, max 25cm distance, model lying down.
After full-face, eyes open – model seated, frontal shot from shoulder to top of head.
After full-face, eyes open – model seated, frontal shot from shoulder to top of head, but holding a paper that says: Long Lashes LASH PRO CUP 2025 (This is for verification and will not be judged).
After eyes closed – from behind the model’s head, full view of natural lashes, max 25cm distance, model lying down.
Close-up of one eye, model looking upwards, sharp and detailed.
Close-up of one isolated lash extension.
One creative photo from any angle or distance – impress the judges!

Disqualifications – 3-4D Light Volume:

Makeup on eyelids or underlashes (light foundation/concealer allowed and recommended)
More than 2 lash colors in the set
Decorative elements or embellishments
Eye tattoo makeup
Filtered/retouched photos
Using Pre-made fans/Pro-made fan
Work submitted to another competition

Judging Criteria – 3-4D Light Volume:

Overall look
Before & after
Curl, thickness, length
Lash map selection
Glue & placement technique
Fan symmetry
Inner/outer corners
Fullness

3-4D Light Volume category - application form

Promade 3–5D ⟱

Promade 3-5D Volume – Submission Requirements:

Submit 8 high-quality, sharp, unfiltered, and unretouched photos:

Before full-face, eyes open – model seated, frontal shot from shoulder to top of head.
Before eyes closed – from behind the model’s head, full view of natural lashes, max 25cm distance, model lying down.
After full-face, eyes open – model seated, frontal shot from shoulder to top of head.
After full-face, eyes open – model seated, frontal shot from shoulder to top of head, but holding a paper that says: Long Lashes LASH PRO CUP 2025 (This is for verification and will not be judged).
After eyes closed – from behind the model’s head, full view of natural lashes, max 25cm distance, model lying down.
Close-up of one eye, model looking upwards, sharp and detailed.
Close-up of one isolated lash extension.
One creative photo from any angle or distance – impress the judges!

Disqualifications – Promade 3-5D:

Makeup on eyelids or under lashes(light foundation/concealer allowed and recommended)
Colored lashes (even brown not allowed)
Using decorative elements on the movable eyelid, around the lower eyelashes or on the eyelashes (rhinestones, feathers, etc.)
Entering with a model with eye makeup tattoos
If your decorative elements 'hang' in the eyelash area
Handmade fans (only premade/promadde fans allowed)
Work created for another competition

The entire set can be made only from premade of promade eyelashes. 3D, 4D or 5D fans, or a mixture of these can be used!

Judging Criteria – Promade 3-5D:

Overall look
Before & after
Curl, thickness, length
Lash map for eye shape
Glue technique
Positioning
Inner/outer corner finish
Symmetry
Fullness

Promade 3-5D Volume category - application form

How to Enter the Competition?

Read the full competition rules and fill in the application form.

Pay the entry fee within 5 days of registration. (Entries after October 26, 2025 must pay by October 31, 2025).

Announcement of results: 2025.11.21.

Once your application is received and documented, a colleague will confirm your registration.

After the competition, you may request your score sheet(s) via email at:

marianna.angerer@alveola.hu

(Note: Score sheets are not sent automatically, only on request.)

PLEASE NOTE!!!

No refunds of competition fees are given. Competition entrance fees are non-refundable.

All winners have to pay in full for the shipping costs of their awards!

You can enter in multiple categories! However, you can only enter 1 work within a category!

Bank Transfer Details:

Alveola Kft.

OTP Bank

IBAN: HU94 1176 3842 0057 0888 0000 0000
BIC (SWIFT) kód: OTPVHUHB

Include your full name, category, and level in the notes. Example: "Lisa Stan, 2D JUNIOR"

By participating, you agree to our Privacy Policy and Terms & Conditions.

For any questions, contact us at:

marianna.angerer@alveola.hu

2D category applicaton form Lash Lift category application form 3-4D Light Volume category application form Promade 3-5D Volume category application form